Evaluating of an attractive employer‘s attributes expression at „Google“ company

The article deals with the topic of expression of an attractive employer‘s attributes at “Google“ company. It presents the results of empirical research as well as theoretical and methodological backgrounds for its accomplishment. The goal of the research presented in this article is to evaluate expression of an attractive employer indications in the most attractive employer in the world, at “Google“ company. Firstly, theoretical aspects of an attractive employer, criteria of evaluation, and means of expression of unattractive employer attributes are presented in the article. Results of the analysis of the most attractive company’s Google web pages as well as conclusions are presented furtherEkonomikos ir vadybos fakultetasVytauto Didžiojo universiteta